Why Should I Work for a Real Estate Broker? Why Not Go Independent?
While there are some independent real estate agents, most agents work for a real estate broker. Working for a real estate company, particularly one that affiliates with a national brand like Crestico, Inc., offers many advantages. Here are a few:
Brand Name Recognition
Business Resources
Potential Customers
Particularly at the beginning of your career, a real estate broker is a strong source for potential customers. Even as you develop customers through referrals from past customers, your real estate broker can generate a significant number of leads for you through their Web site and ongoing marketing and advertising.
Increased Earning Potential
Your brokerage may offer many services for home buyers and sellers that an independent agent can rarely offer, such as title, home warranty and other home ownership services; you can earn additional income when a customer that takes advantage of these services.
Professional Training
Good real estate companies offer effective training and mentoring for their agents through live and online courses, seminars, and sales conferences.